Marketing Case Studies 2012

Marketing Case Studies 2012-85
On this page, you’ll find our latest and historically most successful digital marketing campaigns.From UK-based lawyers, dentists, and accountants to US-based e Commerce stores.This presentation will focus on expanding the definition of SEO to optimize every aspect of the funnel, specifically touching on testing key aspects of the customer experience/journey, A/B and Multivariate testing, semantic mark-up and dynamic content publishing.

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These cases can be library or field based, or illustrative.

For more information about case writing, please refer the editorial policy guidelines and resources page.

Things weren’t working as well as they could have been, so they called us in to take over their campaign.

READ THIS CASE STUDY See how we helped this law firm in London to increase their organic traffic by 311% year-on-year using Local SEO, Content Marketing, and a website redesign by our in-house Website Development team.

We built the site in Word Press, coding some complex bespoke functionality.

After launching the new site, traffic, ranking, and conversions all increased significantly.Using email and integrating social media and a new website allowed the hotel to infuse a cohesive value proposition throughout its marketing messaging.With the new effort, Jamaica Inn was able to achieve a 52% increase in its revenue index since starting this campaign.The journal thus encourages authors to contribute case studies on subject areas including but not limited to: management, marketing, leadership, international business, public administration, finance and accounts, organizational behavior, entrepreneurial ecosystems in developing economies, the evolution of banking system, banking case studies - money laundering, anatomy of a scandal, lessons from the financial crisis, retail banking, great recession, monetary policy, quality and safety attributes, business laws, corporate social responsibility, training & development, six-sigma projects, strategic investment, evaluating financial and social returns for investors, game-changing technologies, asset allocation principles, e-feedback,creative promotions, ethics cases, minority enterprises, unfair labor practices, tax exemption, technology integration, gaming and economic development, corporate culture, gender discrimination at work places, and accounting information systems.Authors are requested to submit Case Study along with class room Teaching Notes for the relevant article.The journal aims to provide a comprehensive overview of the business and management by including all the key areas within the field of business administration including human resource management, business economics, laws & ethics, corporate social responsibility, finance, accounting, marketing etc.Sponsored by the international academy for case studies, the journal enjoys the rare distinction of offering exclusive cases with teaching case which can be used for class room discussion in business schools.If you’d like to discuss any of these case studies in more detail then please get in touch with our Marketing Consultants.We helped this Saa S startup go from unknown to thought leader with an extensive Content Marketing campaign that combined posting on their own blog with getting featured in some of the most influential websites in their market.Using sophisticated analytics and a dynamic automated decisioning engine, Amway is delivering highly tailored one-to-one communications and product recommendations in innovative ways driving unprecedented results.Cancer Treatment Centers of America CTCA and Isobar defined a “Full Funnel Optimization” approach that focused on driving traffic volume through traditional and nontraditional SEO tactics, starting with user journeys and keyword personas and ultimately resulting in a 10x increase in the growth of the SEO channel.

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