A growing business, an increase in sales, and skyrocketing revenues all sound great.But you won’t get anywhere with your web design business until you’ve laid a solid foundation.
Before you can use this model, your client will need to clearly define the project.
This way you can assess the job with an eye toward estimating the time you’ll need to complete the project.
That’s great for the client but as far as you’re concerned, this business model contains some risks for your business: it’s easy to underestimate the amount of time needed for a project.
If you should run into unforeseen problems you’re looking at more time spent fixing things without an increase in pay.
One helpful trick with the BMC is to take it to a commercial printer and have it made into a poster.
Post it up in the break room so everyone can see it.That way they’ll have an easier time understanding your business, which in turn will help them know what to prioritize.When you expand your activities in order to grow your company, you’ll want to choose how you want to set your prices.This model is often used by web design agencies that offer a full package of services (i.e. This can benefit your business because you’ll have some recurring revenue every month (the holy grail of an online business! Plus, if you keep a customer delighted, the lifetime revenue can grow larger than what you would’ve gotten in the project-based business model.For the client, this model lowers the initial investment for a website.The pricing model you choose isn’t set in stone forever and very often, web designers end up combining different models with great results.You don’t have to choose immediately but you should at least get a decent idea of what model you prefer and the advantages that come with each option.Perhaps you find yourself to be stuck in your current situation.With the BMC you can imagine an ideal situation which you’d like to pursue.In this model, you charge your client for every hour your company has worked on a project.This model is interesting when you’re confronted with projects that don’t have a clear scope or for clients that often make new requests.
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