The quarter is the way to execute on your strategy to accomplish your business goals.
It's long enough that you can get meaningful units of work done that collectively bring you closer to your long-term goals, but short enough so that you can frequently course correct and hold your focus.
Also, we suggest that for every Focus Area you pick one "Key Performance Indicator" to track.
If you look to this KPI to determine your performance, you'll know if your company is on track to succeed in this Focus Area.
It is basically a list of tasks that need to be achieved, in order for the goals to be reached by the company.
For example, if a business says there is going to be regional corporation within year two, an action plan would list the different tasks that need to be done in order for the company to be regionally known.
It becomes a clear accountability tool and GPS to ensure your team is focusing on the right things and hitting the key milestones on time.
And with your plan being one page, you and your team can take it in with one look.
One of the 21 videos there is on exactly that--me walking a business owner through creating a one-page plan of action.
An action plan (as opposed to a risk management action plan), is part of the strategic plan, in which actions are added to the completed plan.